Re: Microsoft to Unveil Next Xbox on MTV
Honestly, anyone who thinks that Microsoft unveiling the Xbox 360 (ugh, hate that name) on TRL is a bad idea doesn't know the first thing about marketing. Microsoft knows where the money is and their target audience, and thats the same market that TRL destroys when it comes to youth/teen demographics. Plus, its a live show, so it makes more sense to unveil it there than interrupt a pre-taped show.
Where would it be smarter for them to unveil it? Saturday morning cartoons? 60 Minutes? Nightline? Sesame Street? Or GOD FORBID... G4 Tech (and mediocre boobies) TV?????
No... TRL makes the most sense and will gain them the most hype.
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