American Stories, American Solutions

[Professor S]

I'm not a huge fan of mudslinging in campaigns, but in reality Mccain has little choice. In terms of campaign dollars, McCain is overwhelmed by a 3-1 margin or more. Statistically, negative ads are more effective than positive ones, and having so much less to work with, I understand why McCain's camp has concentrated on the negative.

Quite literally, Obama can afford to be positive in more of his ads, but he still has a great number of negative ads as well. Only his percentage is less than McCain.

Back to the 30 minute infomercial, I watched about 10 minutes of it but then shut it off. It was so damn manipulative, with sob stories and meleodramatic voiceovers and music. Its like he took notes from Michael Moore. Obama would have been better served if he treated that 30 minutes like his positive campaign ads and simply sat down and had a frank conversation of his policies and views in detail. Overall, I'm not sure that with such a long election cycle and politically weary country, that infomerical helped him or hurt him.

McCain may be negative when it comes his ads, but Obama was achingly negative when it comes to his view of America. I simply don't agree with his world view or his solutions to his perceived world view.

And I'm sure that opinion shocks none of you at this point